Mahindra & Mahindra Ltd. (M&M Ltd.) has announced that the Xylo MPVs community page on Facebook has crossed the significant milestone of one million fans. This makes the Xylo, the 2nd brand in the Mahindra automotive stable, apart from Scorpio, to cross this 1 million fan base mark on Facebook.
Speaking on this milestone, Vivek Nayer, Chief Marketing Officer, Automotive Division, Mahindra & Mahindra Ltd. said, “With 1 million people endorsing the Xylo on Facebook, this is indeed a recognition that we are proud of. Today, the Xylo is one of the most admired brands in the Indian automobile industry, as is clear from the recognition provided by fans and critics alike as well as the 1 lakh plus vehicles on Indian roads. This fan following further validates our continued focus to innovate in order to drive customer engagement and buzz around our brands”.